{"id":2487,"date":"2019-04-25T12:56:14","date_gmt":"2019-04-25T10:56:14","guid":{"rendered":"https:\/\/tereos.com\/?post_type=news&p=2487"},"modified":"2019-05-03T12:56:39","modified_gmt":"2019-05-03T10:56:39","slug":"the-french-brand-beghin-say-will-now-be-available-to-italian-consumers","status":"publish","type":"news","link":"https:\/\/tereos.com\/en\/news\/the-french-brand-beghin-say-will-now-be-available-to-italian-consumers\/","title":{"rendered":"The French brand B\u00e9ghin Say will now be available to Italian consumers"},"author":9,"featured_media":2215,"template":"","categories":[],"class_list":["post-2487","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":{"cover_image":2215,"cover_clone":{"cover_image":2215},"headline":"B\u00e9ghin Say is coming in Italia.
\r\n","headline_clone":{"headline":"B\u00e9ghin Say is coming in Italia.
\r\n"},"sections":[{"acf_fc_layout":"media","anchor_title":"","type":"slider","video":"","image":false,"caption":"","is_downloadable":false,"items":[{"image":2488,"caption":"Olivier Leducq, head of Tereos Sugar France, signing a five-year contract with Fausto Rinaudo, CEO of Granda Zuccheri.
\r\n
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For several years, Tereos has looked to expand the business of its consumer brands internationally. The Tereos portfolio is made up of five brands: Guarani in Brazil, Whitworths in England, Cukr Kocky in the Czech Republic, and La Perruche, Sucreries de Bourbon, and B\u00e9ghin Say in France.<\/p>\n

B\u00e9ghin Say\u2019s historic name is the most well-known sugar brand in France(*) and it has now set its sights on conquering Italian hearts.<\/b><\/p>\n

In March, Olivier Leducq, head of Tereos Sugar France, signed a five-year contract with Fausto Rinaudo, CEO of Granda Zuccheri, a partner of Tereos operating in the sale and packaging of sugar for the Italian market.<\/p>\n

Thanks to this new partnership, and starting in June 2019, B\u00e9ghin Say products will be available directly in Italian grocery stores.<\/p>\n

In order to officially mark the arrival of the B\u00e9ghin Say brand on the mass retail market, Jennifer Pa\u00efs (Product Marketing Manager) and Vincenzo Vangone (Italy Account Manager) attended the 15th Marca trade show in Bologna, dedicated to major retail brands.<\/i><\/p>\n

*Source: TNS Sofres 2015 poll, unaided brand awareness<\/p>\n"}],"flexible_editorial_clone":{"has_anchors":false,"sections":[{"acf_fc_layout":"media","anchor_title":"","type":"slider","video":"","image":false,"caption":"","is_downloadable":false,"items":[{"image":2488,"caption":"Olivier Leducq, head of Tereos Sugar France, signing a five-year contract with Fausto Rinaudo, CEO of Granda Zuccheri.
\r\n
\r\n","is_downloadable":false}]},{"acf_fc_layout":"rich_text","anchor_title":"","text":"

For several years, Tereos has looked to expand the business of its consumer brands internationally. The Tereos portfolio is made up of five brands: Guarani in Brazil, Whitworths in England, Cukr Kocky in the Czech Republic, and La Perruche, Sucreries de Bourbon, and B\u00e9ghin Say in France.<\/p>\n

B\u00e9ghin Say\u2019s historic name is the most well-known sugar brand in France(*) and it has now set its sights on conquering Italian hearts.<\/b><\/p>\n

In March, Olivier Leducq, head of Tereos Sugar France, signed a five-year contract with Fausto Rinaudo, CEO of Granda Zuccheri, a partner of Tereos operating in the sale and packaging of sugar for the Italian market.<\/p>\n

Thanks to this new partnership, and starting in June 2019, B\u00e9ghin Say products will be available directly in Italian grocery stores.<\/p>\n

In order to officially mark the arrival of the B\u00e9ghin Say brand on the mass retail market, Jennifer Pa\u00efs (Product Marketing Manager) and Vincenzo Vangone (Italy Account Manager) attended the 15th Marca trade show in Bologna, dedicated to major retail brands.<\/i><\/p>\n

*Source: TNS Sofres 2015 poll, unaided brand awareness<\/p>\n"}]}},"yoast_head":"\nThe French brand B\u00e9ghin Say will now be available to Italian consumers - Tereos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tereos.com\/en\/news\/the-french-brand-beghin-say-will-now-be-available-to-italian-consumers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The French brand B\u00e9ghin Say will now be available to Italian consumers - Tereos\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tereos.com\/en\/news\/the-french-brand-beghin-say-will-now-be-available-to-italian-consumers\/\" \/>\n<meta property=\"og:site_name\" content=\"Tereos\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-03T10:56:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tereos.com\/app\/uploads\/2019\/04\/bs.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"2105\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tereos.com\/en\/news\/the-french-brand-beghin-say-will-now-be-available-to-italian-consumers\/\",\"url\":\"https:\/\/tereos.com\/en\/news\/the-french-brand-beghin-say-will-now-be-available-to-italian-consumers\/\",\"name\":\"The French brand B\u00e9ghin Say will now be available to Italian consumers - 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