{"id":2205,"date":"2019-04-25T09:57:14","date_gmt":"2019-04-25T07:57:14","guid":{"rendered":"https:\/\/tereos.com\/?post_type=news&#038;p=2205"},"modified":"2019-04-29T16:49:08","modified_gmt":"2019-04-29T14:49:08","slug":"beghin-say-debarque-en-italie","status":"publish","type":"news","link":"https:\/\/tereos.com\/fr\/actualites\/beghin-say-debarque-en-italie\/","title":{"rendered":"B\u00e9ghin Say d\u00e9barque en Italie"},"author":9,"featured_media":2214,"template":"","categories":[],"class_list":["post-2205","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":{"cover_image":2214,"cover_clone":{"cover_image":2214},"headline":"La marque fran\u00e7aise sera d\u00e9sormais distribu\u00e9e aupr\u00e8s des consommateurs italiens.<br \/>\r\n<br \/>\r\n","headline_clone":{"headline":"La marque fran\u00e7aise sera d\u00e9sormais distribu\u00e9e aupr\u00e8s des consommateurs italiens.<br \/>\r\n<br \/>\r\n"},"sections":[{"acf_fc_layout":"rich_text","anchor_title":"","text":"<p style=\"font-weight: 400;\">Depuis plusieurs ann\u00e9es, Tereos a choisi de d\u00e9velopper l\u2019activit\u00e9 de ses marques consommateurs \u00e0 l\u2019international. 5 marques composent le portefeuille de Tereos : Guarani au Br\u00e9sil, Whitworths en Angleterre, Cukr Kocky en R\u00e9publique tch\u00e8que, et La Perruche, Les sucreries Bourbon et B\u00e9ghin Say en France. <b>Marque historique, B\u00e9ghin Say est la marque de sucre la plus connue des fran\u00e7ais (*) et part aujourd\u2019hui conqu\u00e9rir le coeur des italiens.<\/b><\/p>\n<p style=\"font-weight: 400;\">Olivier Leducq, directeur Tereos Sucre France, signait au mois de mars, un contrat d\u2019une dur\u00e9e de 5 ans avec Fausto Rinaudo, Pr\u00e9sident de Granda Zuccheri, un partenaire de Tereos op\u00e9rant dans la vente et l\u2019emballage de sucre sur le march\u00e9 Italien.<\/p>\n<p style=\"font-weight: 400;\"><i>Afin d\u2019officialiser l\u2019arriv\u00e9e de la marque B\u00e9ghin Say, sur le march\u00e9 de la grande distribution, Jennifer Pa\u00efs (Chef de Produit marketing) et Vincenzo Vangone (Account manager Italie), prenaient part \u00e0 la 15\u00e8me \u00e9dition de la foire Marca \u00e0 Bologne, d\u00e9di\u00e9e aux grandes marques du retail.<\/i><\/p>\n<p style=\"font-weight: 400;\">Gr\u00e2ce \u00e0 ce nouveau partenariat, et \u00e0 compter de juin 2019, les produits B\u00e9ghin Say seront directement commercialis\u00e9s dans les grandes surfaces italiennes.<\/p>\n<p style=\"font-weight: 400;\">* Source : barom\u00e8tre TNS Sofres 2015, notori\u00e9t\u00e9 spontan\u00e9e<\/p>\n<p style=\"font-weight: 400;\">\n"},{"acf_fc_layout":"media","anchor_title":"","type":"slider","video":"","image":2208,"caption":"L'\u00e9quipe B\u00e9ghin Say au salon de Bologne","is_downloadable":false,"items":[{"image":2210,"caption":"Signature du contrat entre Olivier Leducq, Directeur Tereos Sucre France, et Fausto Rinaudo, Pr\u00e9sident de Granda Zuccheri.","is_downloadable":false},{"image":2208,"caption":"L'\u00e9quipe B\u00e9ghin Say \u00e0 Bologne ","is_downloadable":false}]}],"flexible_editorial_clone":{"has_anchors":false,"sections":[{"acf_fc_layout":"rich_text","anchor_title":"","text":"<p style=\"font-weight: 400;\">Depuis plusieurs ann\u00e9es, Tereos a choisi de d\u00e9velopper l\u2019activit\u00e9 de ses marques consommateurs \u00e0 l\u2019international. 5 marques composent le portefeuille de Tereos : Guarani au Br\u00e9sil, Whitworths en Angleterre, Cukr Kocky en R\u00e9publique tch\u00e8que, et La Perruche, Les sucreries Bourbon et B\u00e9ghin Say en France. <b>Marque historique, B\u00e9ghin Say est la marque de sucre la plus connue des fran\u00e7ais (*) et part aujourd\u2019hui conqu\u00e9rir le coeur des italiens.<\/b><\/p>\n<p style=\"font-weight: 400;\">Olivier Leducq, directeur Tereos Sucre France, signait au mois de mars, un contrat d\u2019une dur\u00e9e de 5 ans avec Fausto Rinaudo, Pr\u00e9sident de Granda Zuccheri, un partenaire de Tereos op\u00e9rant dans la vente et l\u2019emballage de sucre sur le march\u00e9 Italien.<\/p>\n<p style=\"font-weight: 400;\"><i>Afin d\u2019officialiser l\u2019arriv\u00e9e de la marque B\u00e9ghin Say, sur le march\u00e9 de la grande distribution, Jennifer Pa\u00efs (Chef de Produit marketing) et Vincenzo Vangone (Account manager Italie), prenaient part \u00e0 la 15\u00e8me \u00e9dition de la foire Marca \u00e0 Bologne, d\u00e9di\u00e9e aux grandes marques du retail.<\/i><\/p>\n<p style=\"font-weight: 400;\">Gr\u00e2ce \u00e0 ce nouveau partenariat, et \u00e0 compter de juin 2019, les produits B\u00e9ghin Say seront directement commercialis\u00e9s dans les grandes surfaces italiennes.<\/p>\n<p style=\"font-weight: 400;\">* Source : barom\u00e8tre TNS Sofres 2015, notori\u00e9t\u00e9 spontan\u00e9e<\/p>\n<p style=\"font-weight: 400;\">\n"},{"acf_fc_layout":"media","anchor_title":"","type":"slider","video":"","image":2208,"caption":"L'\u00e9quipe B\u00e9ghin Say au salon de Bologne","is_downloadable":false,"items":[{"image":2210,"caption":"Signature du contrat entre Olivier Leducq, Directeur Tereos Sucre France, et Fausto Rinaudo, Pr\u00e9sident de Granda Zuccheri.","is_downloadable":false},{"image":2208,"caption":"L'\u00e9quipe B\u00e9ghin Say \u00e0 Bologne ","is_downloadable":false}]}]}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B\u00e9ghin Say d\u00e9barque en Italie - Tereos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tereos.com\/fr\/actualites\/beghin-say-debarque-en-italie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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